GOLD SWOT Analysis
  • 06 February, 2024 Rajesh Tatineni

GOLD SWOT Analysis

A close up of a signDescription automatically generated

 

Strengths

  • Geopolitical tensions continue to provide a cushion to prices.
  • Bullish momentum in charts signals long-term investor confidence.
  • Fed's monetary policy, including potential rate cuts, supports prices.
  • In 2023 Beijing's demand for investment by 28%.
  • In 2023, India's demand for investment up 7% from 2022
  • In 2023, China's gold demand was up 16 percent to 959 tonnes.

Weakness

  • The dollar and Treasury yields rebounded after strong US jobs data Expectations of the Fed's rate cut campaign were shifted to May
  • India's demand for Jewellery dropped 6% from 2022 to 562.3 tonnes
  • Global demand for gold in 2023 dropped 5 percent to 4,448 tonnes
  • Indian gold consumption in the Oct-Dec quarter fell 4% to 266.2 tonnes Reduction in managed money long positions reduces speculative froth and market volatility.

Opportunities

  • Gold expected to reach 74,000 in 2024 due to stable rupee, geopolitical uncertainties.
  • Central banks to increase their holding reserves in next 12 months.
  • Gold demand to be supported by geopolitics in 2024 WGC
  • Fed needs evidence to be confident that inflation will return to 2%.
  • Investors remain worried amid deepening conflict in the Middle East

Threats

  • Gold stuck in a consolidation phase between $2000-$2070.
  • India's gold demand is expected to be subdued in Q1'24
  • Fed's Powell said, "risks to achieving full employment and 2% inflation are better balanced."
  • Fed may continue supporting restrictive monetary policy Investors are now pricing in 127bps rate cuts by end of 2024, down from 160bps cuts.